No Lock In Contracts
No Cancellation Fees
RTO Compliant
Live Reporting
Results Focused
National Awareness
Get In Front Of Students all over australia
Experience a significant surge in prospective national Australian students actively searching for your courses and programs with our National Student Acquisition service. Through the powerful combination of push marketing, pull marketing, and a qualifying strategy, we ensure that your RTO captures the attention of the right students and drives them to your website, resulting in high-quality leads and increased enrollments.
Our team of experts specializes in developing a customized strategy tailored to your specific business goals and target audience. Leveraging push marketing techniques, we proactively reach out to potential students, generating interest and engagement. Through pull marketing strategies, we create compelling content and optimize your online presence to attract and captivate students who are actively seeking educational opportunities. Additionally, our qualifying strategy ensures that the leads we generate meet your specific criteria, saving you time and resources.
Reduce Cost Per Student
Stop relying only on word of mouth & lead companies
You can effectively reduce the cost per student and eliminate the need to rely on only word of mouth and lead companies. We employ a powerful combination of pushing marketing, pull marketing and qualifying strategies to achieve remarkable results.
With pull marketing utilsing channels such as Google Ads, you get in front of people that have their wallets out and ready to buy. These can be some of youre best prospects that are ready to take action.
On top of the pull marketing, we proactively reach out to potential students using push marketing channels like Facebook (meta) and Instagram, ensuring your RTO is on their radar and capturing their attention. Through targeted campaigns and engaging content, we generate a steady stream of interested prospects, significantly reducing the cost per student acquisition.
our National Aquisition service
The Three Core Strategies To Dominate The Australian Market
Pull Marketing
Pull marketing, such as Google Ads, is a strategic approach that attracts potential customers by optimizing your online presence and captivating them with compelling content, ultimately driving organic traffic and increasing conversions.
Push Marketing
Push marketing, such as Facebook (meta) & Instagram ads is a proactive approach where you actively reach out to potential customers, capturing their attention and interest through direct promotion to drive them towards your offerings.
Advanced Qualification
Qualification techniques involve evaluating leads to determine their likelihood of conversion, allowing you to focus your efforts on the most promising prospects and increase the effectiveness of your marketing and sales strategies.
Tailored For Australian Students
Our National Student Aquisition Process
1. Course Landing Page
Marketing doesn’t end at traffic generation. Its important to ensure that once they see your offer that it is going to convert. If need we update and/or create a landing page to improve the conversion rate of the traffic already going to the page. This includes market research to identify possible solutions.
2. Pull Marketing Ads
We strategically implement pull marketing campaigns across popular platforms like Google Ads allowing your tailored messages to effectively reach and engage your target audience, resulting in heightened brand awareness, increased lead generation, and optimized conversion rates.
3. Push Marketing Ads
We create and manage push marketing ads on popular platforms like Facebook, Instagram, YouTube, and TikTok. Our expertise ensures targeted promotional messages reach and engage your specific audience, driving brand awareness, generating leads, and maximizing conversions.
4. Build Email & SMS Sequences
Building email and SMS sequences to enhance your marketing workflow. By setting up automated campaigns, you can deliver timely and personalized communication to your audience. This helps nurture leads, drive conversions, and improve customer engagement.
5. CRM
If you don’t already have a CRM, we can create one for you to keep track of your leads, appointments and contacts. This is also the place to build your landing pages and email/sms sequences. It will become your core piece of tech.
6. Ongoing Reporting & Optimisation
Once everything is built and running, it doesn’t stop there. We are constantly testing and optimising each part of the funnel to improve results to get more international students. You have live reporting to keep up to date at all times.
Whats Included
Our National Stuent Aquisition Package
Landing Page
Landing Page CRO Consultation
Copy Writing
Landing Page Creation
Landing Page Split Testing
Push & Pull Marketing
Google Ads
Display Ads
Facebook (Meta) Ads
Instagram Ads
YouTube Ads
TikTok Ads
Goal & Conversion Tracking Set Up
A/B Split Testing
Live Reporting
CRM
CRM Set Up
Email Sequence Creation
SMS Sequence Creation
Ongoing Support
Most Popular FAQ`s
What exactly is web development?
Web development refers to the work involved in building and developing a site for the web. The scope of work depends on the size of the website being built, and can be as simple as a landing page or as complex.
Is The Advertising Compliant To RTO Standards?
Yes, we ensure all marketing is industry compliant.
Is This The Only Strategy You Offer For National Students?
No. If you are wanting a cheaper entry-level strategy we also recommend a simple lead-based strategy using push marketing channels like Facebook (Meta), Instagram and/or YouTube to get the contact details of students which you can then reach out to.
Is There a Cancellation Fee?
All our services are month to month. Upon cancellation request, we finish at the end of the month therefore there is no cancellation fee.
Do you have guarentees?
Web development refers to the work involved in building and developing a site for the web. The scope of work depends on the size of the website being built, and can be as simple as a landing page or as complex.
Do You Offer A Pay Per Student Option?
No we don’t. The reason for this is we only have the ability to influence your marketing success. After a lead or appointment is achieved it is up to you and your sales people to convert them. If your team’s sales ability is under parr then you will acquire less students which we have no influence over. Therefore it is not a fair agreement to have a pay-per-student agreement.
If we did, we would have to charge something similar to what overseas agents charge, making it not worth it for you.
Do You Have Contract Options?
When we first started we asked our market what they were looking for in a marketing agency and “no contracts” was a popular request so we do not have contract options.
Do You Take Clients Offering the Same Course?
We don’t want to compete against ourselves with two clients offering the same course in the same area.
For this reason, we don’t take on clients that directly compete.
learn about dominating The Australian market
National Aquisition Blogs
We consistently create blogs about how to dominate your national market.
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